Keith Ferrazzi is one of the rare individuals to discover the essential formula for reaching the top—a powerful combination of marketing acumen and a remarkable ability to connect with others. Both Forbes and Inc. have designated him one of the world's most "connected" individuals.
As Founder and CEO of Ferrazzi Greenlight, he provides market leaders with strategic consulting and training services to increase company sales and enhance personal careers. Ferrazzi Greenlight strategically leverages the insight of its executive team, whose careers span the highest echelons of corporate America, along with principles from Keith's best-selling book, Never Eat Alone. Never Eat Alone has been recognized as one of the best business books of 2005, 2006, and 2007. His recent book, Who's Got Your Back?, guides readers to develop an intimate inner circle, a handful of people who they trust completely to hold them accountable to ever higher levels of achievement.
Keith is a frequent contributor to CNN and CNBC. He has authored numerous articles for leading business and consumer publications, including Forbes, Inc., The Wall Street Journal, Harvard Business Review, and Reader's Digest. He has been named a "Global Leader of Tomorrow" by the World Economic Forum, and one of the top "40 Under 40" business leaders by Crain's Business.
As CEO of Ferrazzi Greenlight, he draws upon a rich professional history to guide organizations and business leaders worldwide. Keith was previously Chief Marketing Officer at Starwood Hotels, where he oversaw marketing activities for global brands including Sheraton, Westin, The Luxury Collection, St. Regis, and W Hotels. Keith also served as Chief Marketing Officer for Deloitte Consulting, a leading global management consulting firm, where he developed and managed the industry's first globally integrated marketing organization.